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Real CPC data from 40 active advertisers across 5 major U.S. metros. These are not estimates — this is what practices are paying right now.
Four ad groups per campaign targeting different search intents: urgent patients, ready-to-buy, researching options, and pain-driven searches. Each group gets unique ad copy and landing pages.
Every keyword is selected from competitive intelligence data — real search volumes, actual CPCs, and competition levels in your specific market. No generic keyword lists.
Radius-based targeting centered on your practice, calibrated by procedure value. Higher-value procedures use wider radii because patients will travel further.
Monthly optimization weighted by actual procedure revenue. High-value procedures get different bid treatment than routine appointments.
We mapped 40 advertisers across 5 major metros. Get the same intelligence for your specific market — who is bidding on your keywords, what they are spending, and where the gaps are.
Budget depends on your market, competition, and goals. In the 5 metros we analyzed, the average CPC for cosmetic surgery keywords is $7.40. We recommend starting with enough budget to generate 30+ clicks per day on your highest-value procedure keywords, then optimizing based on actual patient acquisition data.
Focus on high-intent, procedure-specific keywords. Our intelligence shows 87 relevant keywords across 5 major metros. We build campaigns around four intent categories: urgent searches, ready-to-buy searches, research-phase searches, and pain-driven searches.
Most practices see their first leads within 48 hours of campaign launch. Meaningful optimization data requires 2-3 weeks. We start with maximize clicks bidding to build data, then switch to maximize conversions at day 14 for optimal performance.
We start with competitive intelligence — mapping every advertiser in your market before spending a dollar. Our campaigns use real keyword data with actual CPCs and volumes, not generic templates. And every campaign is optimized monthly based on actual patient acquisition, not just clicks.
Get a free competitive intelligence report for your specific market. See every practice advertising against you, the keywords they target, and the gaps nobody is filling.
Or call us directly: (949) 804-1100