
Cosmetic derm patients research at night and book on impulse. Medical derm patients are anxious and want immediate answers. VT Wyatt captures both with V answering every inquiry instantly, while full-funnel attribution tracks from the first Botox search to the completed filler appointment.
Schedule a CallDermatology practices lose their highest-margin patients — cosmetic procedures like Botox, fillers, and laser treatments — to competitors who simply respond faster. A patient browsing “Botox near me” at 9pm books with the first practice that engages. Medical derm patients searching for skin cancer screenings or acne solutions are anxious and won't wait until Monday for a callback.
“A cosmetic derm patient who hits your voicemail at 9pm is booking with your competitor by 9:05.”
We scan your competitors' ad spend, keywords, and positioning every month in your local market. You see exactly where they're vulnerable and where you're winning.
Every dollar traced from the ad click through the phone call through the appointment to the procedure revenue. You know your cost per appointment by procedure — $1,100 for an All-on-4 appointment, $380 for Invisalign. No more guessing which campaigns work.
V, our AI receptionist, is incredibly human-sounding with zero latency. Handles voice-to-voice scheduling, calls patients back immediately when they submit a webform, and covers nights and weekends. Practices that add V double their after-hours appointment capture — the same $12K ad spend that books 5 appointments without V books 10 with V.
Every month, we analyze campaign performance weighted by actual procedure revenue and cost per appointment, then review and deploy bid, budget, and keyword adjustments to drive your cost per appointment down month over month.
Monitors your Google reviews in real time. Triggers review requests to satisfied patients at the perfect moment. Catches negative sentiment before it spreads.
$3,800+
Average cosmetic derm patient value
Annual revenue per cosmetic dermatology patient across treatments
100%
After-hours capture
Every inquiry answered instantly — nights, weekends, holidays
Click to chair
Attribution depth
Every Botox, filler, and laser appointment traced to the ad that created it
V is configured with your practice's protocols for both. Cosmetic inquiries about Botox, fillers, or laser treatments get appointment booking and pricing context. Medical concerns like suspicious moles or persistent acne get triaged with appropriate urgency and scheduled into the right appointment type.
Yes. Full-Funnel Revenue Attribution traces every patient by procedure type — you see exactly which campaigns produce your $800 Botox appointments and which produce your $2,500 Mohs surgery referrals.
We monitor every competing dermatology practice in your market — their ad spend on cosmetic keywords, their Google review trajectory, and their landing page strategies. Monthly intelligence briefs show where you can capture market share.
We prioritize by revenue: Botox, dermal fillers, laser resurfacing, chemical peels, microneedling, and Mohs surgery. Campaign optimization weights budget toward the procedures that generate the most revenue for your practice.
Talk to Todd about what VT Wyatt can do specifically for your practice. No obligation.
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