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VT Wyatt is the healthcare marketing agency for practices that want the whole job handled — an expert team that fills chairs, not inboxes, and proves it by tracing every dollar to revenue. You stay the expert in the room; we own everything that brings patients to it.
We spent years watching healthcare practices pay agencies thousands a month for PDF reports full of click data and impressions. Not one of those reports could answer the simple question: which campaigns put patients in chairs?
So we built the agency we wished existed: one expert team that watches your local market, optimizes to actual revenue, captures patients around the clock, and ties every dollar spent to every dollar earned. The engine underneath is Compass — our own platform of integrated systems — but you never touch it. You just get the patients.
We work with healthcare practices across every specialty because healthcare marketing has unique challenges that generic agencies don't understand. Every system we use is tuned for patient acquisition, not lead generation.

There's no dashboard to log into and no DIY. VT Wyatt is a fully managed operation — an expert team that runs your competitive intelligence, advertising, patient communication, and revenue attribution for you, continuously. You stay focused on patients; we handle the machine that brings them in.
That machine is Compass, our own growth platform — ten integrated systems that scan competitors at scale, attribute revenue across every touchpoint, predict seasonal demand, and answer a patient's call at 2am with zero latency. It does the heavy lifting quietly in the background; what you see is the result.
Automation alone produces noise, not patients. So every move Compass makes is reviewed, validated, and refined by our experts before it touches your market — the technology serves your patients, never the other way around.
Most agencies juggle eight disconnected tools with eight logins. We run it all as one system where every part shares data — and that's why our results run 2–3x better. Not because any single piece is magic, but because nothing falls through the cracks.
Every metric we track connects to actual procedure revenue. Clicks and impressions are noise. Patients in chairs are signal.
Proprietary systems analyze data and identify opportunities at scale. Every action is reviewed, refined, and verified before deployment.
Every system is purpose-built for healthcare patient acquisition. We understand the compliance requirements, patient journey, and revenue models that make healthcare marketing unique.

Todd Whitaker is the founder of VT Wyatt, where he builds the marketing systems that independent healthcare practices use to compete with hospital networks and private equity groups.
His career spans healthcare, electronics, travel, fitness, and education marketing. From 2007 to 2010, he owned and operated The Fitness Camp — Southern California's largest outdoor fitness boot camp — handling every aspect of the business from operations to marketing. He has created end-to-end marketing campaigns for publishers, insurance companies, manufacturers, fitness professionals, orthopedic surgeons, cosmetic surgeons, oral surgeons, and dentists.
For seven years, Todd ran PPC, email marketing, and the website for the nation's highest-earning-per-hour full-arch dentist, helping grow that practice from one office to seven.
He holds an MBA and is the published author of six books.
In his free time, Todd herds his two teenagers, travels, and races motorcycles.
See how VT Wyatt can work for your practice. No obligation.
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